How to Write a Landscaping Business Description (Free Examples)
Discover the secret to writing an impactful landscaping business description with our easy tips and free examples.
A landscaping business description summarizes your company’s services, purpose, values, and goals. As a part of your business plan, it highlights what makes your company stand out, enticing investors, partners, customers, and other stakeholders.
Keep reading to learn the easy way to write an excellent business description. We’ll also provide examples and downloadable bonus content to help you perfect your landscaping company description.
Simple Tips to Craft a Well-Written Business Description
Your business description should be clear, concise, and easy to understand, ideally a few paragraphs long.
- Add interesting information about your landscaping company, such as your mission, value proposition, and origin story.
- Describe your landscaping and lawn care services and what sets you apart, whether you offer general services like lawn mowing, edging, pruning, and tree trimming or specialty services like artificial turf, irrigation systems, and sod installation.
- Identify how your expertise will solve the typical problems of your target market.
- Use relevant keywords to optimize your business description for your website, social media, job listings, and other online channels. Your online presence should reflect the quality of your services. Consider professional web design services to create a personalized website that attracts potential clients.
- Write in your brand voice for consistency.
Pro Tip: Research the industry and check out successful landscapers’ business descriptions. Survey your target market to gain valuable insights.
3 Examples of U.S. Landscaping Company Descriptions
Take inspiration from the following three examples of business descriptions written using tried-and-true approaches:
Landscaping Business Description Example 1: Storytelling Approach
EcoVision started as a small, family-owned business 20 years ago. Over the years, our commitment to eco-friendly, high-quality landscaping services has earned us a loyal customer base in Brooklyn and surrounding areas.
EcoVision offers extensive landscaping and lawn care services, from routine trimming, weeding, and maintenance to snow removal and elaborate landscape redesigns. We are passionate about creating flourishing, sustainable outdoor spaces. Our experienced team will bring your creative vision to life, transforming your garden into a stunning, sustainable haven.
We pride ourselves on using advanced equipment, quality materials, and environmentally friendly practices to deliver the best results. Contact EcoVision today for a free consultation, and let us help you create your dream outdoor retreat.
Landscaping Business Description Example 2: Product-Focused
Established in 1990, UrbanOasis Landscaping transforms urban spaces into serene havens with our superior rooftop garden design services. We specialize in creating beautiful, low-maintenance gardens, so you’ll enjoy relaxing urban views.
Our expert team designs stunning balconies and sustainable urban gardens that fit busy lifestyles in San Antonio. We maximize limited spaces with our small-space landscaping services and create eco-friendly retreats with our balcony greenery design services.
Whether you need a complete rooftop design overhaul or a minimal outdoor garden makeover, UrbanOasis Landscaping provides top-notch solutions to meet your landscaping needs. Rediscover the beauty of nature. Call us today for a free initial consultation.
Landscaping Business Description Example 3: Values-Centered
At Lush Palette Artistry, we embrace creativity and work with integrity to provide unparalleled services that satisfy every client. Our talented professionals design, build, and maintain luxury residential landscapes in New Orleans.
We obsess over outstanding service. Our extensive, high-end residential landscaping services reflect your sophisticated style, whether you need luxurious water features or intricate stone paths to elevate your outdoor space.
Lush Palette Artistry embodies elegance and style. Contact us today, and we’ll create a stunning outdoor escape that blends artistry and nature.
Download Free Bonus Examples
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After creating your business description, win new clients by writing an impressive letter using our free sample letter offering landscaping services.
